Matara is known as "mom" or “auntie” by her fans due to her doting, supportive behavior. Other VTubers generally regard her as a trustworthy person who will lend an ear to their troubles. Her streams have a reputation among viewers for a comfy, healing atmosphere.
From time to time, Matara presents herself as a "boomer” who is not very well-versed with the Internet, such as claiming to still use Internet Explorer as her main browser or prefixing the names of social media websites with "the" (e.g. "the Facebooks", "the TikToks", etc.)
Despite her nurturing personality, Matara also has a cunning, borderline sadistic side to her.